Your Data, Respected

Privacy Policy

How Authentic Belgian Waffles collects, uses and protects your information.

Last updated: 3 July 2026

1.Who we are

Authentic Belgian Waffles ("ABW", "we", "us") operates the website https://abws.in and a chain of waffle stores across India. Our flagship store is at #23 Hariohm Heritage, Sector 21, Kharghar, Navi Mumbai, Maharashtra 410210.

2.Information we collect

  • Contact & enquiry forms — name, email address, phone number, city and your message when you contact us or submit a franchise enquiry.
  • Orders — billing details, delivery address and order history when you order through our online shop.
  • WhatsApp & phone — your number and messages when you reach us on WhatsApp or by phone.
  • Technical data — IP address, browser type and pages visited, collected automatically through cookies and standard server logs.

3.How we use your information

  • To prepare and deliver your orders and respond to your enquiries.
  • To evaluate franchise applications.
  • To improve our website, menu and services.
  • To send you updates or offers, only where you have agreed to receive them.

4.Cookies

Our website uses cookies to keep the site working smoothly (for example, remembering your cart), to measure how the site is used, and to improve performance through caching. You can disable cookies in your browser settings; parts of the site such as the shop may not work correctly without them.

5.Third-party services

Some features rely on trusted third parties, who may collect data as described in their own privacy policies:

  • Google Maps — for the store locator maps embedded on our site.
  • Swiggy & Zomato — if you order through delivery platforms, your data is handled by them.
  • Payment providers — online payments are processed securely by our payment partners; we never store your card details.
  • Social media — embedded content (such as Instagram feeds) behaves as if you visited that platform directly.

6.Who we share your data with

We do not sell your personal data. We share it only with service providers who help us run the business (delivery, payments, website hosting) and where required by law.

7.How long we keep your data

Order and billing records are kept as long as required for accounting and legal purposes. Enquiry messages are kept for as long as needed to assist you. You can ask us to delete your data at any time (see below).

8.Your rights

  • Request a copy of the personal data we hold about you.
  • Ask us to correct or delete your personal data.
  • Opt out of marketing messages at any time.

9.Contact us

For any privacy-related questions or requests, email us at info@abws.in or call +91 98695 555 75. You can also visit our Contact page.